Friday, October 24, 2008

Walmart Social Media

Josh Benoff posted a great blog entry about Walmart's latest Social Media efforts. Check it out. Rockfish Interactive (the company I work for, in case you didn't know) has had the privlege of partnering with Walmart to create the Checkout Blog and the Elevenmoms Community.

It has been fun to watch Walmart jump into the conversations, particularly from an agency perspective. Beginning Monday, I will get an all new perspective of everything going on in Walmart Marketing & Communications. I will be moving my desk inside the Home Office walls to help out the Digital Marketing team for the next 90 days. It will be a great experience to jump on the bandwagon and drink the Kool-Aid for a few months. More details to come...stay tuned! :)

Thursday, October 16, 2008

Memory Lane

Tomorrow Nathan and I are headed back to O-State for Homecoming. This will be our first trip back to campus in about 2 years. I never thought I would be so nostalgic about my alma mater, but I am so excited to be going back. The Cowboys are undefeated and ranked #8 right now - it's been many years since we've had such a great season. (Of course, we still have Texas and OU waiting in the wings...)

So, in honor of my upcoming trip down memory lane I have posted a few of my favorite college memories:

This was our dorm window Homecoming 2005, I think. I was President of the dorm and we had a window decorating contest. Nathan did the OSU - I did the Poka Dots...

One of the houses Homecoming display from Homecoming 2005 - a photo does not do it justice.

My small group gals in front at Walkaround during Homecoming - aw, I miss these girls! (And of course, I ruined the picture by being ridiculous!)

I heart JT!

And finally, our beautiful library on campus...and my long hair. *sigh* Those were the days!

Tuesday, October 14, 2008

Nathan's first book!

We got a portfolio copy of Nathan's first book that he designed this week - and it is amazing! I am so proud of him.

The authors gave Nathan a ton of praise for this book. Each page has a unique scrapbook-style design. I am amazed at his creativity - it turned out so great. You can purchase your copy at here.

Wednesday, October 8, 2008

High Fructose Corn Syrup?

I've seen a couple of these commercials advertising that high fructose corn syrup is ok for you as long as you have it in moderation. Definitely an industry campaign to counter the constant borage of negative press around the ingredient.

Tonight on the Biggest Loser, trainer Bob began one of the many product placement messages that are mingled in the show. His opening line, "Avoid foods with high fructose corn syrup." Nathan and I couldn't help but laugh at the mixed messages we heard in a single 1 hour period. Perhaps running these ads during The Biggest Loser hour was not the best marketing choice. Personally, I'm going with trainer Bob on this one.